Bernalillo County is teaming up with the New Mexico Department of Transportation, Cumulus Media, and Uber to provide free or discounted rides on holidays all through 2018.
The “Take a Ride on Us” program kicked off on New Year’s Eve, and should have been too efficient.
Bernalillo County paid $55,000 for this system to function all year long. Each experience will embrace a reduction of up to $10. That means this system will supply a minimal of 5,500 free rides all year long.
Uber put aside 1,500 of these rides to be used on New Year’s Eve/Day.
Some riders inform us they have been unable to use the code as early as eight PM, whereas others say they might use it properly after midnight.
Uber tells us they’ve carried out this program in Albuquerque earlier than, however that is the primary time they hit the limit.
It is unknown when that limit was hit, or whether or not that was the rationale some individuals have been unable to use their low cost code.
Uber plans to proceed to supply reductions on particular holidays all through 2018.